"Medals for Members"
Fall membership promotion for the City of Boulder Parks & Recreation Department.
Matching Aframes for placement in all three rec centers.
Front of sticker to advertise the promotion.
Reverse of stickers to advertise the promotion
In-house printed stickers for medallions to be word by staff and instructors to promote the program.
Flyer & Ad for Fall Rec Guide
Campaign Summary Data
Data retrieved from KPIs demonstrated that this 17-day campaign generated over $23K over the previous window of time the previous year, and memberships increased by 100% over the previous year.
